S Newswire
Monday July 9 11:08am
ORLANDO, Fla., July 9 /S Newswire/ -- Red Lobster spearheads this year\'s
crab season with an eight-week Festival of Crab celebration from July 9 to
September 2, 2001.
During this limited time, all seafood lovers are invited to celebrate
everything crab with Red Lobster\'s special menu featuring two new appetizers
(\""Crab Wontons\"" and \""Crab Portobello\"") and four new entrees (\""Crab and Shrimp
Cobb Salad,\"" \""Portobello Steak and Crab,\"" \""Crab with a Twist\"" and \""Crazy for
Crab\"").
\""Festival of Crab is our inaugural celebration of crab, featuring
fantastic new crab creations, excellent variety and value,\"" says John
Altomare, senior vice president of Operations and Menu Development at Reb
Lobster. \""Guests can satisfy their crab craving by cracking, dipping, and
enjoying-or, by having one of our chefs\' special crab creations.\""
All of the Festival of Crab dishes contain \""Snow Crab,\"" which is renowned
and treasured for its sweet, snowy-white, delicate meat. Red Lobster helped
introduce Snow Crab to the U.S. market in the mid-1980s. Festival of Crab
coincides with the peak American and Canadian harvesting seasons insuring the
freshest and highest quality crab for Red Lobster guests.
To compliment both the new Festival of Crab dishes and the restaurant\'s
traditional fare, Red Lobster recently introduced a new wine list and summer
drink selection. The enhanced wine list offers between 12 and 17 varietal
wines from leading vineyards including Chateau St. Michelle, Kendall-Jackson,
Sterling and Rosemount Estate. The wines are arranged in a progressive list
from light-bodied to full-bodied and sweet to dry. For those wanting to cool
down quickly, Red Lobster\'s summer tropical drink menu includes favorites like
Sunset Passion Colada, a blend of Parrot Bay coconut rum mixed with Red
Lobster\'s own pina colada recipe and topped with a taste of strawberry.
Red Lobster\'s award-winning Executive Chef, Stephen Anderson, and his team
of culinary experts have been working hard all year putting together the
ingredients for this summer\'s Festival of Crab and are proud to finally
announce the new menu. \""Our specialty menu selections for this particular
event focus on celebrating the delicious taste of crab, matched with a variety
of previously unexplored tastes,\"" says Anderson. \""We wanted to do something
unique-something that shows our guests that Red Lobster is the place for fresh
seafood.\""
The Festival of Crab menu features a variety of exclusive crab cuisine at
a range of prices (starting at $6.99) that allow any crab lover to \""get
crackin\'\"" at the nearest Red Lobster. For starters, guests can choose from
Crab Wontons, which are lightly fried and filled with a creamy blend of fresh
crab and cheese, served with a sesame ginger dipping sauce; or, Crab
Portobello, an equally alluring appetizer composed of seasoned lump crab meat
served on marinated Portobello mushrooms and accompanied by a light honey
mustard butter sauce.
Savory new entrees include: Crab and Shrimp Cobb Salad, crisp greens with
crabmeat, shrimp, white and yellow cheddar cheese, warm crisp bacon, red bell
peppers and ripe tomatoes in a fresh basil blue cheese dressing; Portobello
Steak and Crab, grilled top sirloin, finished with a marinated Portobello
mushroom and a roasted garlic fennel sauce, then paired with a half-pound of
steamed Snow Crab legs; Crab with a Twist, a half-pound of Snow Crab legs
served with Red Lobster\'s own Crab Alfredo sauce; and Crazy for Crab, for
those who like to simply crack, dip and enjoy-one pound each of King Crab and
Snow Crab legs.
On July 9, Red Lobster will also launch a national television and radio
advertising campaign to support the Festival of Crab. The campaign, featuring
chefs passionate about crab, will run through the summer on network and cable
television stations and national network radio. For more information on Red
Lobster and crab recipes, please visit http://www.redlobster.com. Recipes can
be found under the Culinary Center section.
About Red Lobster
With $2.2 billion in fiscal 2001 sales, Red Lobster serves more seafood
meals than all other casual dining seafood restaurants combined. It is the
largest restaurant company owned by Darden Restaurants, Inc. (NYSE: DRI), of
Orlando. Darden also operates Olive Garden, Bahama Breeze, and Smokey Bones
BBQ & Sports Bar restaurants. Red Lobster first opened its doors 33 years ago
in Lakeland, Fla.
| Source: |
Red Lobster
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| Contact: |
Leah Horvath, 212-601-8140, or Aubrey Lampkin, 212-601-8382,
both for Red Lobster
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